Podcast sound elements for brands
INITIAL SITUATION
Why podcasting at all?
Brands have been increasingly using the auditory channel to communicate content, and not just since coronavirus.
The advantages over text or video are obvious – our ears can also be used to consume content when visual attention is required for other activities.
The transfer of information, e.g. while working on a computer screen, driving a car or cooking, works particularly well in purely auditory terms.
In addition, brands often already have possible content in written form, which only needs to be converted into podcast form.
Depending on the planned approach, podcasts are of course also suitable for interview situations, i.e. a conversation with the CEO, an insight into selected areas of work or the communication of content by the relevant branch of the company.
Whether tips and trends in tax, energy saving and fashion for B2C customers or critical questions to the management and employee coaching – there is a suitable format for every purpose.
We are happy to help!
Branded Podcast
What do we offer?
While the information transfer of brands is usually visually perfect, i.e. logo, typography and sometimes even language are defined down to the last detail, there is often a need for optimisation on an acoustic level.
This is exactly where we come in with our podcast sound elements for brands.
GROVES produces audio packaging elements for high-quality, independent and brand-appropriate communication.
Similar to professional radio programmes, this sound kit consists of elements such as openers including podcast names, music beds of different activities, separators and closers.
All elements fit together seamlessly in terms of activity and tone and can therefore be used as the perfect packaging for your podcast.
SOUNDELEMENTS
Example of a podcast kit
Opener
The opener serves to identify the podcast. The podcast name, topic and names of the presenters are often mentioned there. If there is already a sound logo, this can also be incorporated.
Exemplary Opener
Music Module
The music modules can be seamlessly added to the opener and thus produced to the exact length required for the introduction.
Each module has different activity levels in order to offer sufficient variance over the course of the programme.
Music Module 1
Music Module 2
Music Module 3
Closer
The closer serves to conclude the podcast and thus offers a professional sound element, often with the podcast name mentioned again.
Exemplary Closer
Overview of the packages
Customers with GROVES podcast sound elements
Basic Kit
the start into the world of podcasting- - Opener Sound
- - Closer Sound
- - Recording of brand & podcast names
- - incl. 1 feedback loop
Standard Kit
for a professional appearance- - Opener Sound
- - Closer Sound
- - 1 Podcast-Music-Bed
- - Recording of brand & podcast names
- - incl. 2 feedback loops
Pro Kit
the complete podcast sound- - Opener Sound
- - Separator sound
- - Closer Sound
- - 2 Podcast-Music-Beds
- - Recording of brand & podcast names
- - incl. 3 feedback loops